SEPOV is an acronym for “Search Engine Point of View”; it is usually used in the context of search engine optimization (SEO) discussions. If you really want to approach SEO with confidence, you need to learn to look at your web site from the search engine spider’s perspective and consider its motivation (if you’ll forgive […]
Devious means of designing webpages to attract search engine traffic can easily backfire. These are just a few of the methods and techniques that you should keep away from. Don’t give in to the temptation that they will work for you. Rather, they will do more harm than good for your website.
Not only will […]
What is the Conversion Rate? The Conversion Rate is the percentage of visitors who become your customers. Here’s how that happens….visitors arrive on your site, read, enjoy and absorb your site content, come to the decision that your information and recommendations are credible, click through for further information, are impressed by what they see and […]
Even though most Search Engines have adopted Pay-Per-Inclusion programs, it is still entirely possible to receive plenty of free traffic from the major search services if you follow the rules, and build optimized, high-quality content pages. Actually anything you create be it a website or an article you should always strive for quality.
Why do […]
It’s what all athletes, students, schools, companies, sales people, sports teams, movie producers, television and radio stations want….to be number one. On the Internet being ranked #1 in a Google search can mean a difference in the millions as far as visitors to your site go.
How can I get to that number one spot…easy, […]
Most website owners complain about getting there business of the ground. Instead of complaining they fail to realize the main factor. Taking action, taking action is the reason why most successful website owners become successful at what they do. They find there market and consistently advertise to there customers. In order to survive in […]
After three days of search engine emersion therapy last month at the Search Engine Strategies event in NYC followed by three weeks to work it all out, the answer is clear, it is both!
If you are an Internet entrepreneurs, you already know this stuff. You are already tweaking your Web sites constantly, you are […]
Doorway pages are “Meet and Greet” professionals! Their job is to invite and welcome visitors and to direct them towards a site which is relevant to their needs and offers more information. In other words, to funnel traffic towards sites which are designed to convert traffic into revenue.
Proper design of these doorway pages is vital […]
Doorway and Feeder pages can be immensely powerful in building a flow of traffic to your website. In particular, they attract TARGETED visitors that convert more readily to sales and subscribers.
It’s important to see these pages as part of an overall marketing strategy, with all the elements working together towards attracting and channelling your target […]
Getting to the top of the search engines and being found by potential customers is no easy task. In fact, it takes a lot of time and energy to develop an effective search engine strategy for your business.
This is probably the reason that none of the “gurus” ever talk about search engines, except for pay […]
