One of oldest, most well-know marketing techniques is newsletters, or as they are referred to on the Web, e-zines.
What’s an e-zine? It’s an electronic newsletter or magazine that you publish on a set schedule to a group of subscribers. You can publish it on a Web site or via e-mail; you can charge for a […]
Have you ever considered ezine advertising for your home based business? If not, you are truly missing out on some valuable exposure to your business. Ezine advertising can be a powerful tool if you follow the right guidelines and you will be successful.
Always include quantifiable benefits when writing an ezine advertisement and actually tell the […]
If you are looking for ways to make money on the Internet one thing you are going to want to do is publish your own newsletter. On the Internet the easiest way to do this is to use an autoresponder that allows you to send your newsletter to thousands of subscribers with one click.
Of […]
The controversy over a functional sales model has been raging for years. Well before the online information age, and probably well after those who read this have retired from marketing.
There are two basic situations and some variations. Some people have been able to merge these models to some degree but you’ll find customers […]
Have you ever been on a website and found yourself leaving it because it was a cluttered mess? It is was nothing but a bunch or graphics and links to one sales page after another. It is amazing how many really bad websites there are. They do not understand their visitors. If they did they […]
If you’re ever bored and want to stir up some trouble, go to an Internet marketing forum and post a question asking how well E-zine advertising fares in comparison to other marketing methods.
The answers you get are likely to be diametrically opposed. This is not only because each marketer has his own product to sell […]
You know you need to stay in touch with the people on your list, but you’re in two minds about starting a newsletter. Will it take up too much of your time? What if you run out of things to say? Can you maintain quality over a period of time? How long should your newsletter […]
